What is WordPress
WordPress powers over 40% of all websites in the world. If you are wondering whether it is worth choosing it for your website - here you will find an honest answer.
Idea For Design Knowledge Base
Guides on websites, stores, graphics and SEO
Practical articles for business owners, handmade creators and freelancers. WordPress, WooCommerce, SEO, graphic design, AI. Written by a freelancer with 14 years of experience.
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WordPress
WordPress
Which WordPress hosting to choose in 2026?
Which WordPress hosting should you choose in 2026? Check PHP, database, backup, cache, lim...
WooCommerce
How to set up a WooCommerce shop step by step in 2026
How to set up a WooCommerce shop step by step without chaos? Start with hosting, payments,...
WooCommerce
How much does it cost to build an online shop in 2026
How much does it cost to build an online shop in 2026? See real WooCommerce ranges, extra...
Websites
Handmade shop website: what it should include
What should a handmade shop website include? Not only products. It needs story, trust, ima...
Websites
How much does a website cost in 2026? Real ranges
How much does a website cost in 2026 and why do quotes differ so much? See real ranges, co...
SEO
Small business SEO - where to start?
Small business SEO - where to start without wasting budget? Begin with technical basics, s...
SEO
How to optimise a Google Business Profile
How to optimise Google My Business, now Google Business Profile? Start with data, categori...
SEO
How to implement Consent Mode v2 in WordPress? 2026 guide
How to implement Consent Mode v2 in WordPress without chaos? See what to set in the banner...
Graphic Design
Why visual identity matters for a business
Why does visual identity matter for a business? It organises the first contact with a bran...
Graphic Design
How much does a company logo cost in 2026?
How much does a company logo cost in 2026? See what affects pricing, when a mark is enough...
Graphic Design
What is a company's visual identity?
What is a company's visual identity? It is a system of logo, colours, fonts, graphics and...
Illustrations
How to order a digital caricature online: a simple process
How to order a digital caricature online and get a gift that works? Prepare good photos, d...
AI and Automation
AI in graphic design: how to use Midjourney
AI in graphic design: how to use Midjourney without chaos? See where the tool helps, how t...
WordPress
How to speed up WordPress? 8 proven methods
Cache, CDN, image optimisation and lazy loading - a step-by-step guide without technical j...
WordPress
Secure WordPress - 10 things you must do
Updates, strong passwords, 2FA, backups - a crucial checklist for website owners.
WordPress
Best WordPress plugins for small businesses
Yoast, WooCommerce, Wordfence, WPML - what is actually worth installing and what to avoid.
WordPress
WordPress vs Squarespace - which one for business?
An honest comparison for business owners without technical jargon. Costs, capabilities, an...
WordPress
How to safely update WordPress yourself
Backups, testing, plugin updates - a chronological step-by-step guide.
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WordPress
WordPress is the most popular content management system (CMS) in the world, powe...
WooCommerce
WooCommerce is the most popular store platform for WordPress. This section offer...
SEO
Practical SEO for small business owners: where to start, how to rank your Google...
Graphic Design
Visual identity, branding and logos - articles on why the look of your brand mat...
Websites
How much a website costs, what it should include and how to choose a good web de...
Social Media
How to run social media for your business, plus AI-generated graphics and video....
AI and Automation
Chatbots, process automation, prompts and AI tools for small businesses. One of...
Glossary
Plain-language explanations of technical terms without jargon. Hosting, CMS, SEO...
News
Updates from the world of web design that matter to owners of sites, stores and...
Guides
Practical guides for people planning a new website, store, landing page or redes...
Illustrations
Guides on digital illustration, caricatures and custom graphics. How to order, w...
About the knowledge base
Idea For Design Knowledge Base - what you will find here
The Idea For Design Knowledge Base is a set of practical articles written by Kamil Kuchnio - a freelancer with over 14 years of experience in building websites, graphic design and SEO. All without unnecessary technical jargon - plain language, not developer-speak.
You will find articles across many topics: WordPress, WooCommerce, SEO, graphic design, websites, AI and automation, plus a glossary. Every article is based on real project experience.
The articles are written for small business owners, handmade creators, freelancers and anyone who wants to grow their online presence on their own. I do not assume you know the difference between shared hosting and a VPS - if you do not, you simply read the article and you will.
The AI and automation section is one of the fastest growing - new articles appear regularly as AI tools for small businesses evolve. The glossary is a quick cheat sheet for unfamiliar technical terms.
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