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Connstore modern electronics store
WooCommerce store Electronics PayPal 2024

Connstore modern electronics store

Project: a modern online store for Connstore, a German electronics and IT brand, with search, PayPal and a newsletter.

Client connstore.de
Category WooCommerce store - electronics
Year 2024
Timeline 3 weeks
Technologies WordPress, WooCommerce, PayPal, HTML5, CSS3

Challenge

The Connstore modern online store had to handle an electronics offer, where customers compare parameters and want to find the right model quickly. For IT devices, features such as colour, memory and manufacturer matter, so a simple product list was not enough.

The German brand needed a store with search, PayPal, a newsletter and contact form. The project had to feel technical and clean, but not like a cold catalogue where users have to guess the buying path.

Solution

I prepared a WooCommerce store with search and a product structure that lets customers filter the offer by key features. PayPal shortens payment, while the contact form gives a simple route for pre-purchase questions.

I added a newsletter so Connstore could return to customers with promotions and new products. The store is responsive, so product comparison and checkout are not limited to desktop.

Store colour palette

The technical palette helps guide customers through device parameters, search and payment without unnecessary decoration.

Brand blue
HEX 4C9ECF
Buttons / links
Dark blue
HEX 3A7FAD
Hover / active accent
Navy
HEX 1E2A3A
Headings / dark sections
Light background
HEX F4F6F9
Section backgrounds
White
HEX FFFFFF
Cards / product space

Fonts used in the project

Sora
Abcdefghijklmnopqrstuvwxyz 0123456789
Headings H1-H3 Bold 700 Google Fonts

Sora organises device categories and shopping sections that need to be quick to scan.

DM Sans
Abcdefghijklmnopqrstuvwxyz 0123456789
Body Regular 400 Google Fonts

DM Sans works well for parameters, product descriptions and basket messages.

What Connstore got

The key outcomes from launching the electronics and IT store.

Search
Search
by product features
PayPal
Payment
familiar to DE customers
Newsletter
Channel
for promos and news
24h
Your wait
for a store quote

Technology stack

Tools and technologies used to build the store.

WordPress WooCommerce PayPal HTML5 CSS3 JavaScript Newsletter

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